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Shop all7 out of 10
• notice that unwanted brassy and yellow tones are neutralized after using the Björn Axén Cool Blonde routine*
• experience that their hair feels moisturized after using the Björn Axén Cool Blonde routine*
• experience that their hair becomes shinier after using the Björn Axén Cool Blonde routine*
8 out of 10
• would recommend Björn Axén Cool Blonde Shampoo, Conditioner and Hair Mask to a friend*
Unwanted brassy and yellow tones are neutralized after the first use of Cool Blonde Shampoo and Conditioner**
*Consumer-tested effect on 100 participants after 28 days of use
**Clinically tested effect
Ingredients: Aqua (Water), Cetearyl Alcohol, Behentrimonium Chloride, Dimethicone, Behenamidopropyl Dimethylamine, Parfum (Fragrance), Paraffinum Liquidum (Mineral Oil), Avena Sativa (Oat) Kernel Oil, Ceramide Ng, Arginine, Panthenol, Acid Violet 43, Olea Europaea (Olive) Fruit Oil, Ricinus Communis (Castor) Seed Oil, C12-15 Alkyl Benzoate, Isopropyl Alcohol, Dimethiconol, Tetrasodium Glutamate Diacetate, Dilauryl Thiodipropionate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Lactic Acid, Citric Acid, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol.