INSPIRATION
STÉPHANE ROLLAND HAUTE COUTURE SHOW JUNE 2024
Behind the curtains of the fashion world, magic happens when haute couture design meets masterful hairstyling. Our latest collaboration with haute couture designer Stéphane Rolland takes you behind the scenes,...
Read postSTÉPHANE ROLLAND HAUTE COUTURE SHOW JUNE 2024
Behind the curtains of the fashion world, magic happens when haute couture design meets masterful hairstyling. Our latest collaboration with haute couture designer Stéphane Rolland takes you behind the scenes,...
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EVERYTHING YOU NEED TO KNOW ABOUT DRY SHAMPOO
When you lack the time and energy to wash your hair, a good dry shampoo can be a lifesaver. A product that makes everyday life easier, given that you use...
Read postEVERYTHING YOU NEED TO KNOW ABOUT DRY SHAMPOO
When you lack the time and energy to wash your hair, a good dry shampoo can be a lifesaver. A product that makes everyday life easier, given that you use...
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CREATE YOUR HAIR ROUTINE IN THREE STEPS
An individual hair care routine is the key to a beautiful and healthy hair. With three simple steps you can get the hair you've always dreamed of. This is what...
Read postCREATE YOUR HAIR ROUTINE IN THREE STEPS
An individual hair care routine is the key to a beautiful and healthy hair. With three simple steps you can get the hair you've always dreamed of. This is what...
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BJÖRN AXÉN 60TH ANNIVERSARY
This year we celebrate 60 years as a company. Our CEO and owner Johan Hellström talks about the company's history, our product development process and what the future looks like.
Read postBJÖRN AXÉN 60TH ANNIVERSARY
This year we celebrate 60 years as a company. Our CEO and owner Johan Hellström talks about the company's history, our product development process and what the future looks like.
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SEVEN MYTHS AND FACTS RELATED TO HAIR CARE
Maintaining healthy and beautiful hair is a topic of interest for many. In this article, we will debunk some common hair care myths to help you take better care of...
Read postSEVEN MYTHS AND FACTS RELATED TO HAIR CARE
Maintaining healthy and beautiful hair is a topic of interest for many. In this article, we will debunk some common hair care myths to help you take better care of...
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