Curl Shampoo
Description
Hair type
Suitable for all hair types. Specially formulated for wavy, curly and coily hair.
Fragrance
Fresh, citrus scent – featuring notes of lemon, white tea and white musk.
How to use
Apply to wet hair and scalp. Massage until lather appears, then rinse thoroughly. Shampoo twice or more for deep cleansing and increased lather. Combine with Björn Axén Curl Conditioner or Hair Mask to enhance the curl defining effect.
Claims
9 out of 10
• experience that their curls feel moisturized after using the Björn Axén Curl routine* (99% fine hair, 94% thick hair)
• experience that their curls are visibly defined and enhanced after using the Björn Axén Curl routine*(98% fine hair, 94% thick hair)
• would buy the Björn Axén Curl routine and recommend it to a friend*(91% fine hair, 85% thick hair)
10 out of 10
• experience that the Björn Axén Curl routine provides proper care for their hair*
Curls last up to 24 hours after using the Björn Axén Curl routine**
*Consumer-tested effect on 100 participants after 28 days of use.
**Clinically tested effect.
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