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9 out of 10
• experience that their hair and scalp are deeply moisturized after using the Björn Axén Moisture routine*
• experience that their hair feels strong and healthy after using the Björn Axén Moisture routine*
• experience that their scalp becomes healthier and less irritated after using the Björn Axén Moisture routine*
8 out of 10 experience that it is the most effective routine they have ever used*
After the first use the hair becomes
• 51% more moisturized by the routine with Björn Axén Moisture shampoo, conditioner and serum**
• 57% more moisturized by the routine with Björn Axén Moisture shampoo, hair mask and serum**
*Consumer-tested effect on 100 participants after 28 days of use
**Clinically tested effect
Ingredients: Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Phenoxyethanol, Bis-Diisopropanolamino-PG-Propyl Disiloxane/Bis-Vinyl Dimethicone Copolymer, Glycol Distearate, Parfum, Xylitylglucoside, Guar Hydroxypropyltrimonium Chloride, Sodium Chloride, Laureth-4, Anhydroxylitol, Xylitol, Glycerin, Panthenol, Butyloctanol, Lactic Acid, Benzoic Acid, Sodium PCA, Propylene Glycol, Dehydroacetic Acid, Cocos Nucifera Fruit Extract, Formic Acid, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, Potassium Sorbate, Sodium Benzoate.