Inspiration

Are you experiencing issues with dry and frizzy hair? Then your hair is definitely in need of some extra moisture! But don’t worry, we’ll help you overcome these issues by helping you to choose the right hair care products for your hair type.

When you lack the time and energy to wash your hair, a good dry shampoo can be a lifesaver. A product that makes everyday life easier, given that you use it correctly. We’ve listed common mistakes that many people make when using dry shampoo and give valuable tips, helping you to choose and apply dry shampoo in the best possible way.

We can’t get enough of gorgeous voluminous hair, but unfortunately some of us don’t have naturally full hair. Luckily, there are things you can do to maximize what you’ve got and still achieve a voluminous look from home. These are the steps!

The summertime is wonderful in many ways, but the sun and a lot of swimming can damage your strands. Therefore, it’s probably more important than ever to nourish and care for your hair after the summer holidays. Here are our best tips on how to take care of your hair now that the summer is coming to an end.

What is the most common hair related mistake that people make, how do you create a stylish summer look and how do you take care of your hair in the best possible way during the summertime? Meet Iman Blomsterson, Top Stylist at Birger Jarlsgatan 33, who answers these questions.

Everyone is entitled to love whomever they want! We are proud to announce that we are the main sponsor of the Rainbow Fund. 

The summertime is wonderful in many ways, but a lot of sun, wind and water can put strain on your hair. Making it dry, dull and leaving the hair discolored. Fortunately, there are simple things you can do to maintain a healthy and beautiful looking hair during the summer. Here are our tips!  

Images from Iris van Herpen and Stéphane Rolland's fashion shows during the Haute Couture week in Paris.

Follow us behind the scenes during the Met Gala preparations. We’ve talked to Fredrik Robertsson and Johan Hellström about the expectations for the evening, the inspiration behind the hairstyles and how they were created.