{"title":"Styling","description":"\u003cp class=\"p1\"\u003eWe have versatile styling products for every hair type, need and desired look. From protecting your hair from heat to smoothing, volumizing, adding shine, defining curls and providing long-lasting hold.\u003c\/p\u003e\n\u003c!----\u003e","products":[{"product_id":"anti-frizz-miracle-spray-150ml","title":"Anti-Frizz Miracle Spray","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis nourishing leave-in treatment softens and smooths the hair, enhances shine and prevents frizz. It also protects the hair against potential damage from heat styling tools, at temperatures up to 220°C. Enriched with Organic Argan Oil to hydrate and lock in moisture and Shea Butter to soften, moisturize and prevent split ends. Also contains Vegetable Protein to prevent static and flyaways, leaving unruly hair more manageable. This antioxidant-rich formula promotes hair health and helps prevent sun damage. UV protection helps prevent color fading.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602785243342,"sku":"15114","price":210.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_AntiFrizz_MiracleSpray_Image_Product_3b697001-fa08-47c1-9606-9def0bebb830.webp?v=1740471218"},{"product_id":"anti-frizz-smooth-cream-150ml","title":"Anti-Frizz Smooth Cream","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis leave-in styling cream nourishes the hair as it softens, smooths and reduces frizz. Enriched with Organic Argan Oil and Vegan Keratin to repair, strengthen and add shine. Also contains a Patented Antioxidant Complex to strengthen the hair and protect it from sun damage. Leaves hair strong, smooth and with a natural shine.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602785964238,"sku":"15116","price":210.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_AntiFrizz_SmoothCream_Image_Product.webp?v=1715071665"},{"product_id":"anti-frizz-smooth-milk-150ml","title":"Anti-Frizz Smooth Milk","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis lightweight leave-in styling milk softens, smooths and reduces frizz, without weighing down the hair. Enriched with Organic Argan Oil and Vegan Keratin to nourish, strengthen and add shine. Also contains a Patented Antioxidant Complex to protect the hair from sun damage. Leaves hair soft, smooth and with a natural shine.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602786128078,"sku":"15117","price":210.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_AntiFrizz_SmoothMilk_Image_Product.webp?v=1715071681"},{"product_id":"matt-wax","title":"Matt Wax","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis versatile styling wax gives strong hold and a semi-matt, dry finish. It contains nourishing ingredients and washes out easily.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFor lighter hold and shine, we recommend Björn Axén Fiber Fudge. For a wax with even stronger hold, we recommend Björn Axén Extra Matt Clay.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602790158542,"sku":"16030","price":200.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Wax_MattWax_Image_Product.webp?v=1715071947"},{"product_id":"fiber-fudge","title":"Fiber Fudge","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis fiber fudge wax makes it easy to create a desired style and provides strong, long-lasting hold that doesn’t compromise the hair's flexibility. It leaves hair looking fuller and more voluminous. It contains nourishing ingredients and washes out easily.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFor stronger hold, we recommend Björn Axén Short Hair Wax or Björn Axén Matt Wax. For even stronger hold, we recommend Björn Axén Extra Matt Clay.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602790289614,"sku":"16031","price":200.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Wax_FiberFudge_Image_Product.webp?v=1716229395"},{"product_id":"styling-powder-dry-shampoo-200ml","title":"Styling Powder Dry Shampoo","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis dry shampoo refreshes the hair and adds volume and structure, without leaving a sticky texture.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602790453454,"sku":"16034","price":170.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_DryShampoo_StylingPowder_Image_Product.webp?v=1715072011"},{"product_id":"salt-water-spray-150ml","title":"Salt Water Spray","description":"\u003cp\u003eThis salt water spray creates volume and texture and gives a matt finish for a “straight-from-the-beach” feeling. It’s enriched with Vitamin B5 to strengthen and nourish the hair and Bilberry Fruit Extract, which has antioxidant benefits.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eDermatologically tested and vegan\u003c\/p\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":54996570866051,"sku":"16037","price":170.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_SaltWaterSpray_Image_Product_UK.webp?v=1753277908"},{"product_id":"just-right-hairspray-250ml","title":"Just Right Hairspray","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis hairspray gives perfect strong hold. It builds volume, reduces frizz and adds shine. It's also easy to brush out and leaves no residue. Contains Provitamin B5 to nourish and protect. Leaves hair shiny with strong and long-lasting hold without making it stiff.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFor lighter hold, we recommend Björn Axén Fixing Hairspray. For maximum hold, we recommend Björn Axén Megafix Hairspray.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602791305422,"sku":"16039","price":180.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Hairspray_JustRight_Image_Product.webp?v=1715072056"},{"product_id":"dry-shampoo-green-apple","title":"Dry Shampoo Green Apple","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis dry shampoo lightly refreshes and adds volume, without making hair feel coarse. It leaves the hair refreshed and volumized, with a subtle scent of green apple.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":53255802683779,"sku":"16051","price":130.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_DryShampoo_GreenApple_Image_Product.webp?v=1745490210"},{"product_id":"dry-shampoo-sweet-blossom-150ml","title":"Dry Shampoo Sweet Blossom","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis dry shampoo lightly refreshes and adds volume, but doesn´t make hair feel coarse. It leaves the hair refreshed and volumized, with a subtle scent of sweet blossom.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602791928014,"sku":"16052","price":130.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_DryShampoo_SweetBlossom_Image_Product.webp?v=1715072109"},{"product_id":"dry-shampoo-sunny-grapefruit-150ml","title":"Dry Shampoo Sunny Grapefruit","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis dry shampoo lightly refreshes and adds volume, without making hair feel coarse. It leaves the hair refreshed and volumized, with a subtle scent of grapefruit.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602791993550,"sku":"16053","price":130.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_DryShampoo_SunnyGrapefruit_Image_Product.webp?v=1715072128"},{"product_id":"short-hair-wax-80ml","title":"Short Hair Wax","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis hair wax is easy to use and gives strong, long-lasting hold and a natural shine. It washes out easily and contains nourishing ingredients.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFor lighter hold, we recommend Björn Axén Fiber Fudge. For even stronger hold, we recommend Björn Axén Extra Matt Clay.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602792124622,"sku":"16063","price":200.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Wax_ShortHairWax_Image_Product.webp?v=1716229399"},{"product_id":"salt-water-gel-100ml","title":"Salt Water Gel","description":"\u003cp\u003eThis versatile styling gel gives hair texture for a beachy, salt water look. It adds volume and defines waves and curls. It’s non-greasy and doesn’t leave hair feeling sticky. Contains UV protection to help prevent damage from the sun.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eFor lighter hold and added shine, we recommend Björn Axén Styling Gel. For something in-between, we recommend Björn Axén Universal Styling Cream.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eDermatologically tested and vegan\u003c\/p\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602792550606,"sku":"16065","price":180.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Hairgel_SaltWaterGel_Image_Product.webp?v=1724060892"},{"product_id":"styling-gel-100ml","title":"Styling Gel","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis styling gel provides medium hold as well as definition, frizz control and shine – and it doesn’t weigh down the hair. It’s perfect for creating sleek, wet hair looks.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFor a gel with stronger hold and a matt finish, we recommend Björn Axén Salt Water Gel. For something in-between, we recommend Björn Axén Universal Styling Cream.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602792779982,"sku":"16068","price":180.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Hairgel_StylingGel_Image_Product.webp?v=1715072189"},{"product_id":"universal-styling-cream-100ml","title":"Universal Styling Cream","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis styling cream is truly versatile. It provides medium hold and creates volume, defines curls, hydrates and minimizes unwanted frizz. It leaves hair smooth, with improved texture and natural volume. Enriched with moisturizing Nordic Sugar Beet Extract.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFor lighter hold and more shine, we recommend Björn Axén Styling Gel, and for stronger hold and a matt finish, we recommend Björn Axén Salt Water Gel.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602793205966,"sku":"16069","price":180.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Hairgel_UniversalStylingCream_Image_Product.webp?v=1724060936"},{"product_id":"heat-styling-protection","title":"Heat Styling Protection","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis heat and UV protective spray nourishes the hair while protecting it at temperatures up to 220°C. Enriched with Vegan Keratin, Marine Plant Extract and vitamins to protect the hair's fibers, as well as provide care and shine. Leaves hair nourished and protected against potential damage from heat styling tools.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":53255796982147,"sku":"16087","price":210.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_HeatStylingProtection_Image_Product.webp?v=1744120119"},{"product_id":"fixing-hairspray","title":"Fixing Hairspray","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThis hairspray gives a strong hold and lots of shine, without making hair feel heavy or stiff. It’s easy to brush out and leaves no residue. It’s also enriched with Provitamin B5 to nourish the hair.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFor even stronger hold and volume, we recommend Björn Axén Just Right Hairspray. For maximum hold, we recommend Björn Axén Megafix Hairspray.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":53255618691459,"sku":"16095","price":180.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_HairSpray_Fixing_Image_Product.webp?v=1745489777"},{"product_id":"megafix-hairspray","title":"Megafix Hairspray","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis powerful hairspray gives maximum hold and shine and keeps your hairstyle securely in place all day. It’s easy to brush out and leaves no residue. Contains nourishing Provitamin B5.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFor lighter hold, we recommend Björn Axén Fixing Hairspray and for something in-between, we recommend Björn Axén Just Right Hairspray.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":53255786201475,"sku":"16096","price":180.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Hairspray_Megafix_Image_Product.webp?v=1745489440"},{"product_id":"heat-styling-protection-copy","title":"Heat Styling Protection","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis heat and UV protective spray nourishes the hair while protecting it at temperatures up to 220°C. Enriched with Vegan Keratin, Marine Plant Extract and vitamins to protect the hair's fibers, as well as provide care and shine. Leaves hair nourished and protected against potential damage from heat styling tools.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":55275230593411,"sku":"16067","price":100.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_HeatStylingProtection_Travelsize_Image_Product.webp?v=1744120119"},{"product_id":"salt-water-spray-copy","title":"Salt Water Spray","description":"\u003cp\u003eThis salt water spray creates volume and texture and gives a matt finish for a “straight-from-the-beach” feeling. It’s enriched with Vitamin B5 to strengthen and nourish the hair and Bilberry Fruit Extract, which has antioxidant benefits.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eDermatologically tested and vegan\u003c\/p\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":55275264672131,"sku":"17037","price":90.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_SaltWaterSpray_Travelsize_Image_Product.webp?v=1744120811"},{"product_id":"megafix-hairspray-80ml","title":"Megafix Hairspray","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis powerful hairspray gives maximum hold and shine and keeps your hairstyle securely in place all day. It’s easy to brush out and leaves no residue. Contains nourishing Provitamin B5.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFor lighter hold, we recommend Björn Axén Fixing Hairspray and for something in-between, we recommend Björn Axén Just Right Hairspray.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":55414798844291,"sku":"16097","price":90.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/image.webp?v=1751356389"},{"product_id":"fixing-hairspray-80ml","title":"Fixing Hairspray","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThis hairspray gives a strong hold and lots of shine, without making hair feel heavy or stiff. It’s easy to brush out and leaves no residue. It’s also enriched with Provitamin B5 to nourish the hair.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eFor even stronger hold and volume, we recommend Björn Axén Just Right Hairspray. For maximum hold, we recommend Björn Axén Megafix Hairspray.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":55414974022019,"sku":"17095","price":90.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Fixing_Hairspray_Travelsize_Image_Product_6e9d40a3-30b9-4f9d-9a3e-6706a1d38baa.webp?v=1751356354"},{"product_id":"volume-mousse-80ml","title":"Volume Mousse","description":"\u003cdiv class=\"ewa-rteLine\"\u003eA mousse that creates volume and gives medium hold to keep your hair in place after styling. It leaves hair looking thicker and fuller, with natural volume. Enriched with Provitamin B5 and Wheat Protein to nourish the hair.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":55415073243523,"sku":"16099","price":90.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Volume_Mousse_Travelsize_Image_Product_web.jpg?v=1769091434"},{"product_id":"dry-shampoo-green-apple-80ml","title":"Dry Shampoo Green Apple","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis dry shampoo lightly refreshes and adds volume, without making hair feel coarse. It leaves the hair refreshed and volumized, with a subtle scent of green apple.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":55415131308419,"sku":"17051","price":90.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/image.jpg?v=1751356248"},{"product_id":"curl-defining-mousse","title":"Curl Defining Mousse","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis lightweight curl defining mousse is infused with Vegetable Proteins, Aloe Vera and Niacinamide to strengthen, moisturize and nourish your hair, leaving curls soft, bouncy and defined, with long-lasting hold and minimized frizz.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axén","offers":[{"title":"Default Title","offer_id":56044627624323,"sku":"15131","price":260.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Curl_Mousse2_Image_Product.webp?v=1752671623"},{"product_id":"curl-reactivating-spray","title":"Curl Reactivating Spray","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis lightweight spray reactivates curls between washes. It is infused with Linseed, Glycerin and Almond to strengthen, moisturize and nourish your hair, leaving it shiny, bouncy and with defined curls.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axén","offers":[{"title":"Default Title","offer_id":56044629721475,"sku":"15132","price":220.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Curl_ReActivating_Spray_Image_Product_BeautyAwardsNominee2026.jpg?v=1776414892"},{"product_id":"curl-creator-cream","title":"Curl Creator Cream","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis deeply nourishing curl cream is enriched with Creatine and Jojoba Oil to strengthen, repair and nourish your hair, leaving curls soft, bouncy, shiny and defined, with long-lasting hold and minimized frizz. It also protects the hair against potential damage from heat styling tools, at temperatures up to 220°C.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axén","offers":[{"title":"Default Title","offer_id":56044634014083,"sku":"15133","price":220.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Curl_Creator_Image_Product.webp?v=1752672610"},{"product_id":"volume-mousse-copy","title":"Volume Mousse","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cp\u003eA mousse that creates volume and gives medium hold to keep your hair in place after styling. It leaves hair looking thicker and fuller, with natural volume. Enriched with Provitamin B5 and Wheat Protein to nourish the hair.\u003cbr\u003e\u003cbr\u003eDermatologically tested and vegan\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":57165579878787,"sku":"16098","price":170.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Volume_Mousse_Image_Product.webp?v=1769162662"},{"product_id":"volume-thickening-spray","title":"Volume Thickening Spray","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cp\u003eThis lightweight thickening spray adds volume to the hair, without weighing it down. Enriched with Rice Protein, Caffeine and Amla Extract to plump and add density and volume to the hair, while protecting it from external damage. It gives long-lasting volume from root to tip, and leaves hair soft, airy and voluminous.\u003cbr\u003e\u003cbr\u003eDermatologically tested and vegan\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Björn Axén","offers":[{"title":"Default Title","offer_id":57203697451395,"sku":"15138","price":210.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Volume_ThickeningSpray_Image_Product_47a11fda-4d08-4f88-9b5d-070ff23172bf.webp?v=1769162982"},{"product_id":"volume-blowdry-cream","title":"Volume Blow Dry Cream","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cp\u003eThis styling cream hydrates and adds volume and hold, while protecting hair from the heat of blow drying. Enriched with Hyaluronic Acid and Hydrolyzed Wheat Protein to plump, hydrate and strengthen the hair. It leaves hair bouncy and voluminous.\u003cbr\u003e\u003cbr\u003eDermatologically tested and vegan\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Björn Axén","offers":[{"title":"Default Title","offer_id":57203633357187,"sku":"15139","price":210.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Volume_BlowDryCream_Image_Product_1f566f26-ba1f-4304-9c88-f691bfd49039.webp?v=1769163431"},{"product_id":"texture-volume-dry-spray-copy","title":"Volume Texturizing Spray","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThis dry spray creates lasting texture and volume, leaving hair fuller and with added texture. Perfect for bangs. The spray leaves no residue in the hair and doesn’t make it feel stiff. \u003cbr\u003e\u003cbr\u003eDermatologically tested and vegan\u003c\/p\u003e\n\u003cbr\u003e\n\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":57203589022083,"sku":"16038","price":170.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_Volume_TexturizingSpray_Image_Product.webp?v=1769162558"},{"product_id":"sleek-stick","title":"Sleek Stick","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cp\u003eThis versatile hair wax stick instantly controls frizz, flyaways and baby hairs, creating a smooth, polished finish – perfect for buns, ponytails, updos and slicked-back styles. \u003cbr\u003e\u003cbr\u003eIt provides medium hold and fixes your hairstyle, without making your hair feel stiff – and it washes out easily, leaving no residue. Enriched with Marshmallow Root Extract, Cocoa Butter and Grape Seed Oil to smooth, hydrate and give a glossy shine. The hair wax stick is easy to use and convenient to keep in your handbag for a quick styling fix on the go – one swipe to sleek perfection! \u003cbr\u003e\u003cbr\u003eDermatologically tested and vegan\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Björn Axén","offers":[{"title":"Default Title","offer_id":57240410489219,"sku":"15142","price":250.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_SleekStick_Image_Product_598bf43d-1215-4aa9-9f45-68649d893ed9.webp?v=1769423452"},{"product_id":"extra-matt-clay-copy","title":"Extra Matt Clay","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003eThis styling clay provides strong, long-lasting hold and an extra matt finish. It’s perfect for creating styles with volume, texture and definition – and it washes out easily. \u003cbr\u003e\u003cbr\u003eFor lighter hold, we recommend Björn Axén Matt Wax. For even lighter hold and added shine, we recommend Björn Axén Fiber Fudge. \u003cbr\u003e\u003cbr\u003eDermatologically tested and vegan\u003c\/span\u003e\n\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":58001362354563,"sku":"16132","price":200.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_ExtraMattClay_Image_Product.jpg?v=1778221049"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/collections\/hair-stylling-collection.jpg?v=1726232458","url":"https:\/\/www.bjornaxen.com\/en-eu\/collections\/styling.oembed","provider":"Björn Axén","version":"1.0","type":"link"}