{"title":"Cool Blonde","description":"\u003cp class=\"MsoNormal\" style=\"text-align: left;\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eThe Cool Blonde series boosts brightness and neutralizes unwanted yellow and brassy tones in blonde, bleached and gray hair, leaving hair brighter, shinier and healthier looking. Featuring Ceramides, Natural Oat Lipids and Amino Acids, this series is specially formulated for blonde and gray hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","products":[{"product_id":"cool-blonde-coloring-silver-conditioner","title":"Cool Blonde Coloring Silver Conditioner","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis nourishing silver conditioner has violet pigments that boost brightness and effectively neutralize yellow and brassy tones in blonde, bleached and gray hair already after one use. The formula is enriched with Ceramides that strengthen brittle strands damaged due to chemical treatments, Natural Oat Lipids that smooth and enhance shine, as well as Amino Acids that repair, moisturize and help prevent breakage. The conditioner also reduces frizz that often occurs on very damaged hair. Hair is left brighter, healthier and with a lot of shine.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":53255832568195,"sku":"15107","price":220.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_CoolBlonde_Conditioner_Image_Product_1.webp?v=1746711777"},{"product_id":"cool-blonde-coloring-silver-hair-mask-200ml","title":"Cool Blonde Coloring Silver Hair Mask","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis intensely nourishing hair mask has violet pigments that boost brightness and effectively neutralize yellow and brassy tones in blonde, bleached, and gray hair already after one use. The formula is enriched with Ceramides that strengthen brittle strands damaged due to chemical treatments, Natural Oat Lipids that smooth and enhance shine, as well as Amino Acids that repair, moisturize and help prevent breakage. The hair mask also reduces frizz that often occurs on very damaged hair. Formulated with a UV Filter to protect the hair from sun damage and help maintain the color for longer.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":42602789404878,"sku":"15108","price":240.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_CoolBlonde_HairMask_Image_Product_5b31e213-e5b3-4fa9-b492-a92b23293d29.webp?v=1740758453"},{"product_id":"cool-blonde-coloring-silver-shampoo","title":"Cool Blonde Coloring Silver Shampoo","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis nourishing silver shampoo has violet pigments that boost brightness and effectively neutralize yellow and brassy tones in blonde, bleached and gray hair already after one use. 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Hair is left brighter, healthier and with a lot of shine.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":53255832109443,"sku":"15106","price":210.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_CoolBlonde_Shampoo_Image_Product_518d398b-4c89-42da-86b6-2a9260a052bb.webp?v=1746711694"},{"product_id":"the-cool-blonde-routiine","title":"The Cool Blonde routine","description":"\u003cp\u003e\u003cspan\u003eThe Cool Blonde series boosts brightness and neutralizes unwanted yellow and brassy tones in blonde, bleached and gray hair, leaving hair brighter, shinier and healthier looking. Featuring Ceramides, Natural Oat Lipids and Amino Acids, this series is specially formulated for blonde and gray hair.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003eDermatologically tested and vegan\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003eProducts in the routine: Cool Blonde Shampoo, Conditioner and Hair Mask\u003c\/p\u003e","brand":"Björn Axén","offers":[{"title":"Default Title","offer_id":42803768164558,"sku":"26089","price":470.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_CoolBlonde_Fullrange_Image_Product_4dd67cbf-37a9-493d-8b98-5221adfa931d.webp?v=1725970964"},{"product_id":"cool-blonde-coloring-silver-shampoo-750-ml","title":"Cool Blonde Coloring Silver Shampoo","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis nourishing silver shampoo has violet pigments that boost brightness and effectively neutralize yellow and brassy tones in blonde, bleached and gray hair already after one use. 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Hair is left brighter, healthier and with a lot of shine.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":55533672595843,"sku":"25100","price":540.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_CoolBlonde_Shampoo_750ml_Image_Product.webp?v=1746711694"},{"product_id":"cool-blonde-coloring-silver-conditioner-750-ml","title":"Cool Blonde Coloring Silver Conditioner","description":"\u003cdiv class=\"ewa-rteLine\"\u003eThis nourishing silver conditioner has violet pigments that boost brightness and effectively neutralize yellow and brassy tones in blonde, bleached and gray hair already after one use. The formula is enriched with Ceramides that strengthen brittle strands damaged due to chemical treatments, Natural Oat Lipids that smooth and enhance shine, as well as Amino Acids that repair, moisturize and help prevent breakage. The conditioner also reduces frizz that often occurs on very damaged hair. Hair is left brighter, healthier and with a lot of shine.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eDermatologically tested and vegan\u003c\/div\u003e","brand":"Björn Axen","offers":[{"title":"Default Title","offer_id":55533676560771,"sku":"25101","price":570.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/files\/BjornAxen_CoolBlonde_Conditioner_750ml_Image_Product.webp?v=1746711777"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/4234\/6446\/collections\/ImagesMegaMenu_CoolBlonde.jpg?v=1724050841","url":"https:\/\/www.bjornaxen.com\/en-eu\/collections\/cool-blonde.oembed","provider":"Björn Axén","version":"1.0","type":"link"}